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Xero

What we love about Xero is both the ease of use and the functionality. I think of it as the Apple IOS of accounting software. It is so clean and it is all in the cloud. The cloud means that the software is built online rather than onto your desktop, so you can access the data from any device, and from wherever you are. This is important as you can check real time information constantly to gain valued information about your finances. Most importantly however is the number of add on partners it has. The last time I checked it was over 500! Having so many add on partners allows us to create a bespoke accounting package perfect for your needs. Usually the costs of bespoke software could cost upwards of £100,000, however using Xero, we can provide an affordable package.

WhatsApp

WhatsApp Business is a platform designed specifically for businesses to connect with their clients through fast, secure, and convenient messaging. Unlike regular WhatsApp, it offers features like automated replies, business profiles, catalog sharing, and message broadcasting, enabling organizations to manage customer relationships efficiently.

At Enso Accountants, we utilize WhatsApp Business to enhance client communication in the cloud. It allows us to respond to queries quickly, share updates, and maintain a personal touch, no matter where our clients are located. By leveraging its cloud-based accessibility, our team can coordinate seamlessly, providing real-time updates and maintaining secure, efficient communication channels. This ensures that our clients receive the support they need, without delays, fostering stronger relationships and trust.

Starling Bank

Like Enso, Starling is doing things differently. It wants to break the tired old high street bank approach to small business finances by providing and account and app with features and benefits that a small, agile SME requires. They’ve designed the Starling account with the entrepreneur in mind. They say it’s ‘business banking but better’ and I’m glad to say it’s better for accountants too. Adopters will soon find it’s an innovative and intelligent banking product that understands the SME and consumer markets and provides just what they need.

 

Syft Analytics

Syft Analytics is a cloud-based platform that offers advanced reporting, insights, and analytics for small businesses, accountants, and bookkeepers. It enables users to generate custom reports, visualizations, and benchmarks by consolidating data from various financial sources, including accounting software, Excel, and partners like Stripe, Square, Shopify, and Gusto. Syft’s features include budgeting and forecasting, reporting automation, and data quality assurance, all designed to help businesses unlock the power of their financial data and make informed decisions.

In September 2024, Xero, a global cloud accounting platform, announced its acquisition of Syft Analytics. This strategic move aims to enhance Xero’s reporting and insights capabilities by integrating Syft’s advanced functionalities into its platform. Following the acquisition, Syft will continue to operate as a standalone offering, ensuring that small businesses and their advisors can access its powerful tools regardless of their accounting software provider. Over time, Xero plans to embed Syft’s features within its ecosystem, providing customers with more robust visualizations, analytics, and reporting capabilities.